Question from Readers:
Why isn’t Mizuhara Ippei featured in the commercial for the cup yakisoba “Ippei-chan”?
The Relationship Between Ippei-chan’s Commercials and Mizuhara Ippei
Recently, there has been a question regarding why Mizuhara Ippei is not featured in the commercials for the cup yakisoba “Ippei-chan.” From a legal perspective, this is an intriguing issue. First, it is important to note that
Mizuhara Ippei has had past scandals related to infidelity and subsequent legal troubles in the United States. Indeed, when companies choose to feature someone in a commercial, the individual’s public image is crucial. Particularly in cases of infidelity or a criminal history, the potential impact can be significant. Companies typically avoid risks to protect their brand image.
The Origin of the Name “Ippei-chan”
Not many people know that the name “Ippei-chan” is not actually a nickname for a specific person, but rather based on the product’s concept. It embodies the desire to be “the best flavor of the Heisei era.” Furthermore, it seems rare for a commercial character to be a specific individual named “Ippei.” Understanding this background reveals that the choice of who appears in the commercial is influenced not only by the celebrity’s popularity but also by the company’s strategy and image. It’s akin to weighing options in the legal field; one must constantly consider which choices present the least risk and the greatest benefit.
Final Thoughts
Through this discussion, it becomes clear that in the realms of law and business, many decisions are made behind the scenes. The commercials we casually watch often conceal such complex circumstances. What impressions do you have regarding commercials and advertisements? If you have any surprising anecdotes or experiences, please feel free to share them in the comments. I would love to exchange more stories!