Question from Readers:
Have you stopped going to certain stores or watching specific TV shows because of a celebrity you dislike? In my case, I stopped going to McDonald’s because Kimura Takuya appears in their commercials. Similarly, I no longer watch “Sekai no Hate Made Itte Q” because I was bothered by how Deai Fujin was involved in plotting the Crown
Prince’s dethronement. I’ve also avoided “Gacchiri Monday” since I learned that Morinaga Takurou supports the theory of the Self-Defense Forces shooting down Japan Airlines Flight 123. What about you?
The Influence of Celebrities and Personal Choices
Recently, while talking with friends, I was reminded of a conversation about how certain celebrities can affect our choices regarding stores and TV shows. A friend mentioned they stopped going to McDonald’s because Kimura Takuya is in their commercials, which made me chuckle. It’s true that when a celebrity we dislike is involved, our perception of their products or shows can change.
My Criteria for Judgment
However, I consider myself relatively calm when evaluating things. For example, brands like Nissan, TOSHIBA, or SK-II don’t influence my decision-making based on who appears in their ads. I usually research the value of the product on my own. Even if a celebrity has a scandal, I might think, “Oh, that ad has changed recently,” but I don’t let it affect my choices too much. The same goes for TV programs; I actually don’t watch them much. A friend once recommended a show, saying, “This program is interesting!” but I just wasn’t interested. There are many intriguing options, but I ultimately want to value my own time. Therefore, I’m not particularly troubled by not watching television.
Interest in Celebrities
Interestingly, I find that I have little interest in celebrities outside of the groups I support. I often don’t know the names or faces of recent actors or actresses. Even when friends discuss them, I find myself thinking, “Oh, really?” and moving on. On the contrary, I enjoy following the activities of specific groups as a fan. Of course, my perspective changes when it comes to celebrities involved in criminal activities. In such cases, I pay attention to how advertisers respond. I truly don’t want to support anything that goes against my values.
In Conclusion
I’ve summarized my thoughts in this way, but what about everyone else? Are there stores you’ve stopped visiting or TV shows you’ve stopped watching because of a celebrity you dislike? Or are you someone who doesn’t mind at all? I’d love to hear your thoughts in the comments. If you have any interesting stories, please share!
